Shares of Procter & Gamble Co.
advanced 1.13% to $144.05 Thursday, on what proved to be an all-around favorable trading session for the stock market, with the S&P 500 Index
rising 1.71% to 4,438.26 and the Dow Jones Industrial Average
rising 1.56% to 34,912.56. This was the stock's second consecutive day of gains. Procter & Gamble Co. closed $3.18 short of its 52-week high ($147.23), which the company reached on September 13th.
The stock demonstrated a mixed performance when compared to some of its competitors Thursday, as Johnson & Johnson
rose 0.57% to $160.11, L'Oreal S.A. ADR
rose 2.19% to $85.95, and Estee Lauder Cos. Cl A
rose 1.44% to $319.54. Trading volume (6.8 M) eclipsed its 50-day average volume of 6.1 M.