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Dogecoin price flops as Elon Musk hosts ‘Saturday Night Live’

Price tumbles as show starts, and joke that dogecoin is ‘a hustle’ doesn’t help

Elon Musk delivers his opening monologue on "Saturday Night Live."


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The price of the cryptocurrency dogecoin plunged overnight as Tesla Inc. TSLA, +4.31% Chief executive — and crypto bull — Elon Musk hosted “Saturday Night Live.”

His backing of dogecoin has been a rallying point for the doge community, who had been eagerly anticipating his appearance, but dogecoin holders who had hoped his mention of the digital currency on national TV would boost its price toward $1 were left disappointed. After peaking around 70 cents just before “SNL” aired, dogecoin DOGEUSD, +24.59% prices slumped to 47 cents when the show started, before recovering at around 55 cents by 2 a.m. Eastern.

Previously: Dogecoin nears 75 cents, then slips as crypto pioneer Silbert seen betting against parody coin ahead of Elon Musk’s ‘SNL’ guest-host gig

Online trading platform Robinhood was apparently overwhelmed by crypto traders, crashing briefly.

During the “Weekend Update” segment, co-anchors Michael Che and Colin Jost pressed a fictional financial expert named Lloyd Ostertag, who was played by Musk, to explain dogecoin. His efforts aren’t successful: “OK, but what is Dogecoin?” is the constant refrain of the anchors. Eventually, they reach the conclusion, prompted by Che, that dogecoin is just “a hustle.”

Musk’s hosting gig was the subject of much hand-wringing by critics leading up to the show. So how did he do? He largely embraced his awkwardness and made fun of not just dogecoin, but his Mars ambitions and tunnel tendencies. He even said he had erred in not believing in masks last year. See the sketches for yourself:

Mark DeCambre contributed to this report.

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